Critical Introduction


"The Orange Tang" is written by four English 1101 students at McDaniel College who have prior knowledge of the brand Tang. We chose this topic because we were fascinated that the brand Tang dated back to the 1960's. With that being said we wonder if the people in the 1960's shared the same thoughts about Tang like it appeals to us?Not only that but one of our group members in particular grew up as a child drinking Tang. To show the comparison of the brand Tang from the 1960's -2009 we used commercials from you-tube. Our 1960's commercial involves the space race which appealed to many people especially kids. In this video it says how the astronauts drink Tang to become stronger. In the 2009 commercial the audience is still focus on kids but there is a different value. If you drink Tang you can be smarter, a ladies man, or be capable to anything that you put your mind to. We chose commercials rather then pictures or lyrics because you can actually see and hear the actions that were being done in each video. Do we have the same values towards Tang like the people from the 60's? We would say that's still up for argument, because if not why do we still drink Tang?

Add Tang to your beverage

Add Tang to your beverage

Tuesday, March 4, 2014

Logos for 2009 Commercial

As mentioned in the 1960's Tang commercial logos is logic, facts, ideas, and reasoning. In the 2009 Tang Commercial the logos that appeals to the audience is "non-Sequential" and "kids-win". Non- Sequential is a form of logos and it states claims and reasoning. Although the children were amazed that Tang could come out of water fountains and they could brush their teeth with it; its impossible. Additionally, this is not real this is logic and common sense to us that this would not happen. At the end of the 2009 Tang commercial "Kids-Win" comes across the screen. When the audience (children) see this they believe that Tang really is an amazing thing because "kids win" through their imagination. Children believe this because they have trust in their peers and they share the same values and morals. (Angelina)


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1 comment:

  1. AnonymousMarch 5, 2014 at 8:04 PM

    The 2009 commercial is about having fun. The commercial tries to catch the attention of average kids bored with their daily schedule. While tang coming from the shower head might be impossible, it still allows kids to think outside the box from their every day lives. The kids in the commercial look like they are having fun, which will push others to try drinking Tang

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