Critical Introduction
Add Tang to your beverage
Sunday, March 2, 2014
Rhetorical Analysis: Pathos
The 1960's commercial has an appeal to pathos but using happy emotions. The space explorations shown in the commercial were successful travels. These commercials brought a positive step into the future of space exploration. The commercial was saying by drinking Tang helped make the space explorations so successful. Also by drinking Tang, you are stepping into a healthier lifestyle.
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These are good explications of the appeals to emotion, but what about appeals to imagination?
ReplyDelete(Also, nice start on your critical introduction. Think about how you'll expand it.)
I feel like the modern commercial really invokes a sense of imagination and inventiveness, which is then associated with the Tang. The commercial really reminded me of back when I was a little kid, I used to build and create new things all the time. Also, to me, the music in the background has a real happy feel to it. This is a powerful combination (Bryan)
ReplyDeleteThe 60s commercial also seems to adhere to the audiences sense of adventure! Viewers see the brave astronauts in space and the target audience of children want to be like the heroes on tv! The children will think that if the astronauts use it to start their day, I can certainly use it to start mine!
ReplyDeleteThe 1960s commercial appealed to pathos by showing that if you drink tang you can perform any daunting task successfully. In this particular commercial they use the space travel and showed Americans traveling successfully to the moon and said y drinking tang that made it to the moon.
ReplyDeleteThe appeal to pathos is definitely present in the 1960s commercial. This prays on the imagination of children by saying, "Hey astronauts drink Tang, drink it and you could be like them." I also could be, as tyler said above, could be saying drinking Tang will help accomplish immense tasks, however, that appeals more to adults than it would children.
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