Critical Introduction


"The Orange Tang" is written by four English 1101 students at McDaniel College who have prior knowledge of the brand Tang. We chose this topic because we were fascinated that the brand Tang dated back to the 1960's. With that being said we wonder if the people in the 1960's shared the same thoughts about Tang like it appeals to us?Not only that but one of our group members in particular grew up as a child drinking Tang. To show the comparison of the brand Tang from the 1960's -2009 we used commercials from you-tube. Our 1960's commercial involves the space race which appealed to many people especially kids. In this video it says how the astronauts drink Tang to become stronger. In the 2009 commercial the audience is still focus on kids but there is a different value. If you drink Tang you can be smarter, a ladies man, or be capable to anything that you put your mind to. We chose commercials rather then pictures or lyrics because you can actually see and hear the actions that were being done in each video. Do we have the same values towards Tang like the people from the 60's? We would say that's still up for argument, because if not why do we still drink Tang?

Add Tang to your beverage

Add Tang to your beverage

Friday, February 28, 2014

Logos in the 1960's Commercial

The commercial starts with an appeal to logos through naming off NASA's successful launches from the 1960's. This builds credibility and automatically attracts the interest of the viewer because of the interest in the space race. Again at the end of the commercial they state how nutritious Tang is for you and that it has a full days worth of vitamin C, which is a stat about the drink they give you to help convince that its also good for you and your children. All of this helps ensure logic and credibility within the audience/viewers of this commercial.  On another note tho, when they mention that on-board every space flight was Tang instant breakfast drink, this a logical fallacy, in that most likely the astronauts did not take tang into space with them, because specially treated food and drinks is what they sent up with them.  (Alan)

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1 comment:

  1. AnonymousMarch 4, 2014 at 4:17 PM

    I agree with Idea that the logic is established in this case is that astronauts by drinking tang were able to accomplish great things. The reasoning is faulty but it is what the commercial’s claim is. Also, the commercial used a simple beat of accomplishment to help comment the logic established by the astronauts.

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